About Us

About Sur Ron™

Sur Ron™ is an electric bike manufacturer founded in 2014. A combination of innovation, industry-leading specialists, cutting-edge technology, and meticulous product development led to the release of the original "e-dirt bike," the Light Bee, in 2018. The Light Bee has since become loved around the globe; Sur Ron™ has sold more than 70,000 Light Bee units worldwide.

Today, Sur Ron™ employs more than 100 employees developing and manufacturing the highest quality electric bikes in the business. Already achieving an internationally-coveted Red Dot design award, Sur Ron™ is just at the start of a range of ground-breaking performance products.

Sur Ron's operations are based in the Chinese cities of Chongqing (the capital of China's motorcycle and auto industries) and Hangzhou (capital of Chinese e-commerce).

DIAN Motors Inc.

DIAN Motors Inc. (DIAN Inc. in the US) is the exclusive authorized Canadian distributor - and primary US distributor - of Sur Ron™ electric motorcycles. We offer full support for sales, service, parts and accessories. Dian Motors Inc. launched in Canada in 2021, with US operations launching in 2022.